Resume

It is not a straight line. I started as a professional musician and today I utilize my creativity building digital products.

2019

2015-2019

CTO and Product Designer

At Wedbox.com

Wedbox is a tech startup I co-founded in 2015. The company has launched several digital products for wedding couples to assist with planning and remembering their wedding day. Also, Wedbox runs an online print shop with products tailored to wedding couples.

What I achieved in Wedbox:

  • Conceptualized and designed mobile apps – based on the research of user needs, interaction design, user testing, and split tests.
  • Brought all product designs to life by managing a team of developers.
  • Created business model and pitch material that secured 3 rounds of venture funding.
  • Created the websites used for marketing products
  • Setup the technical architecture model for running our platform with 750.000+ users in 100+ countries.

Read more about Wedbox in the portfolio »

2012

2012-2016

CTO and Business Developer

At Bryllup.dk

Bryllup.dk was initiated as a project creating sales leads into Bandportalen.dk – my primary business at the time. Bryllup.dk has since evolved into the largest online magazine and digital platform for Danish wedding couples. Today Bryllup.dk also operates wedding fairs in 5 of the larger cities of Denmark.

What I achieved in Bryllup.dk:

  • Building an online magazine with more than 400.000 unique visitors a year.
  • Planning and executing a SEO strategy resulting in Bryllup.dk being on top of all the most important keywords. All traffic on Bryllup.dk is from organic search and social media.
  • Building the Bryllup.dk website based on user feedback.
  • Ensuring a robust platform performing well with a lot of concurrent users.

Read more about Bryllup.dk in the portfolio »

2012-2016

Webdesigner

At Noeway Media

Noeway Media assisted small business in providing them with digital services like websites, eCommerces and online marketing.

What I achieved in Noeway Media:

  • Building websites in the wordpress framework.
  • Building eCommerce with WooCommerce, Shopify and Prestashop.
  • Helping customers with printed and digital marketing materials.
  • Driving projects from initial sales to final delivery.

Read more about Noeway Media in the portfolio »

2007

2007-2013

Business Developer and booker

At Bandportalen.dk

Booking agency providing music, entertainment, and other services to company parties. We served events from 20 guests to +10.000 attending guests. All our leads were generated from our website, hence online marketing was in the core of Bandportalen.dk

What I achieved in Bandportalen.dk:

  • Delivering services to more than 4.000 events in Denmark.
  • Building the Bandportalen.dk website.
  • Planning and executing a powerful SEO strategy. Bandportalen.dk is the best ranking website compared with all the competitors.
  • Learning all the basic skills required to start a business. This was my first startup.

Read more about Bandportalen.dk in the portfolio »

2007-2009

Cand.musicae (Candidate)

At The Royal Academy of Music

Studying as a musician and a music teacher at The Royal Academy of Music (Musikkonservatoriet). My main instrument was guitar and I was lucky enough to receive lessons from Uffe Steen Jensen (http://guitarist.uffe-steen.dk). I aborted the candidate to pursue startup before the final exam.

Read more at www.musikkons.dk

2005

From 2005

Musician

In various bands

I played, recorded and toured in Europe and Canada with various bands. Please check out Striving vines, Phosphor Kid, Indian Cane and Kristine Hoelgaard.

What I achieved as a musician:

  • Making a living as a professional guitarist.
  • Was a part of writing and recording 4 studio albums.
  • Signed contract with a record label and a booking agency in both DK and DE.
  • Planned and played tours of one month’s lengths each.
  • Performed at some of the biggest stages and festivals in DK and DE.
2004

2004-2007

BMus Rytmisk Musik (Bachelor)

At The Royal Academy of Music

Studying as a musician and a music teacher at The Royal Academy of Music (Musikkonservatoriet). My main instrument was guitar and I was lucky enough to receive lessons from Uffe Steen Jensen (http://guitarist.uffe-steen.dk).

Read more at www.musikkons.dk

2002

2002-2015

Music Teacher

At Musikskolen Laura

I had a lot of lovely guitar students at Laura Music School. Also, I was in working with the school’s website and marketing materials. This was a parttime job.

Read more at https://musikskolenlaura.dk

2002-2004

MGK (Musikalsk Grundkursus)

At Aarhus Musikskole

Read more at http://mgk-ø.dk/

1999

1999-2001

Den Fri Ungdomsuddannelse (FUU)

At UHE

Tailormade education where I went to several music schools, worked in a music store and a lot of other things – everything with the goal of passing the admission requirements at MGK.

1997

1997-1999

9th and 10th grade

At Unge Hjems Efterskole

Continuation school with a focus on music and stage perfomance.

1988

1988-1997

Primary School

At Viby Skole

Skills

User experience design
Project management
UI Design
Entrepreneurship and startup
SEO
Business development
HTML and CSS
Online marketing
Wordpress

Software

Adobe XD
Photoshop
InDesign
Sketch
Invision
Powerpoint
Office tools (Exel, Word...)
Sublime
Illustrator
Google Cloud Platform GCP
Firebase